Terms of Service (Public Offer)

Kyiv · Version dated 11 November 2026

These terms are published in English, Ukrainian, Russian and Spanish, and all versions have the same content. If the versions differ, the Ukrainian version prevails for customers in Ukraine and the English version for all other customers.

These Terms of Service ("Terms") are an agreement between you and Individual Entrepreneur Avdieiev Maksym Oleksiyovych (ФОП Авдєєв Максим Олексійович), Tax ID (РНОКПП): 3553509492, registered at Kyiv, Kombinatna 25a, Ukraine ("Apexline", "we", "us"). They govern access to and use of Apexline: the website apexline.win, the app at app.apexline.win and related services (the "Service").

Contents

1. Public offer and acceptance

This document is a public offer (публічна оферта) under Article 641 of the Civil Code of Ukraine to provide the Service on these Terms to any business that accepts it.

You accept the offer in full and without conditions (Article 642 of the Civil Code of Ukraine) when you create an account or a company in the Service, or when you pay for a subscription or tokens, whichever comes first. From that moment the contract is concluded in electronic form under the Law of Ukraine "On Electronic Commerce" and has the same legal force as a signed written contract. It remains in force until it is terminated under section 14.

The Service is for business use. You must be at least 18 years old and authorised to act for the business you register; that business is the customer under these Terms. If you do not agree with these Terms, do not use the Service.

2. Definitions

Company — a business workspace in the Service with its own members, data, subscription and token balance.
Owner — the member with the owner role, who manages the company, its members and billing.
Member — a person invited to a company with a role (owner, exec, manager or employee) that sets what they can see and do.
AI role — an AI assistant in the company's AI crew, always shown with its name and role, for example Mara (AI Chief of Staff).
Company Data — data the company connects, uploads or creates in the Service.
AI Output — briefs, insights, proposed decisions, drafts, images and other content produced by AI roles.
Tokens — units that pay for extra AI work you start yourself, beyond what your AI roles include.

3. Subject of the contract and provision of the Service

We provide the customer with online access to Apexline, an AI crew and cockpit for owners of small and medium businesses, and the customer pays for it under section 5. AI roles read the data the company connects, such as CRM records, calls, bank statements and meetings, and prepare briefs, insights and proposed decisions for the owner. All AI Output is labelled as AI.

The Service is provided remotely over the internet; nothing is delivered physically. Paid roles and purchased tokens become available in the company immediately after WayForPay confirms the payment. The Service for a billing period counts as provided once access for that period is available. The parties do not sign acceptance certificates; if you need an invoice or a statement of services (акт) for your accounting, ask us.

Connected services (CRM, telephony, banks, calendars and others) are run by third parties under their own terms. We may change, add or remove features, and we will give at least 30 days' notice before a material change to a paid feature.

4. Account and company

Give accurate information and keep your sign-in details confidential. Each member uses their own account; accounts must not be shared. You are responsible for activity in your account, and the owner is responsible for members' compliance with these Terms. Tell us at once at info@apexline.win if you suspect unauthorised access.

5. Prices and payment

The subscription is monthly and built from AI roles: the Core crew plus optional add-on roles and bundles, each priced per month. Current prices are shown in the app and in your order before payment, and we send them on request to info@apexline.win; the price shown when you pay applies.
The Turnkey setup is an optional one-time payment: we connect your data sources, calibrate your metrics and run the first review of your numbers with you. It includes the first 3 months of the Core crew and comes with the growth guarantee described in the Refund and Cancellation Policy.
A role you add first works in the shadow for 7 days at no charge: it reads your data and records what it would do, without acting. After that it goes on shift unless you turn it off and is billed for the days on shift. The limits of the shadow week are in the Refund and Cancellation Policy.
The work your AI roles do on their own schedule (briefs, reviews, reports, call analysis) and the owner’s chat within its daily limit are included in the subscription and use no tokens. Extra work you start yourself uses tokens: on-demand investigations, images and video, phone minutes, actions above the included limits, and questions above the daily limit. The subscription includes a monthly token allowance, and you can buy more tokens in prepaid top-up packs. The app lists the daily limits and token prices in Billing.
Payment is made monthly in advance by bank card through WayForPay. By subscribing, you authorise a recurring monthly charge to your card until you cancel. Card details are entered on WayForPay's payment page and never reach Apexline.
Prices are in US dollars (USD); your bank may convert the amount into your card currency at its own rate. Taxes, levies and duties that apply to you are your responsibility.
There is no free trial. Apexline may grant a company pilot access on individual terms agreed in writing.
When you add a role or bundle, the app shows the amount before you confirm. A role you remove stays active until the end of the paid month and is not charged after that.
We announce price changes at least 30 days in advance; new prices apply from your next billing period.
If a renewal payment fails, we will tell you. If it is not settled within the grace period given in that notice, we may pause paid roles until it is.

6. Tokens

Tokens are not money. They have no cash value and cannot be moved to another company or exchanged for money, except for refunds under the Refund and Cancellation Policy, which also explains what happens to unused tokens. If an AI task fails on our side, the tokens reserved for it return to your balance automatically.

7. Cancellation and refunds

The owner can cancel the subscription at any time in the app, under Billing, or by writing to info@apexline.win. The company keeps access until the end of the paid period, and the subscription is not renewed. A month that has started is not refunded; mistaken and duplicate charges are refunded in full, and the Turnkey setup is refunded under its growth guarantee. The details are in the Refund and Cancellation Policy.

8. AI Output and your decisions

AI roles are software, not people. AI Output is always labelled as AI, and AI roles that talk to your clients say that they are AI. Do not remove these labels or present an AI role as a person. When you publish generated images, label them as AI-generated where the platform or the law requires.
AI Output is produced automatically from the data available to it and can be incomplete, outdated or wrong. It supports your decisions; it is not legal, tax, accounting, financial or HR advice. Check important output, especially about money and people, before you act on it.
Decisions stay with the owner. You decide whether to act on AI Output and are responsible for the result. AI roles never decide on prices, discounts, refunds, salaries, bank details or contracts with your clients; a person always does.
If you let an AI role act on its own, it acts within the limits you set, such as approval rules and spending limits, and you are responsible for actions within those limits. You can stop one role or all roles at any time.
Employee assessments are suggestions for a manager to review; the employee can see the evidence and contest them. As the employer, you are responsible for informing employees and using assessments lawfully.

9. Your data

The customer owns Company Data. You give us a limited, non-exclusive right to store and process it only to provide the Service to you. We do not use Company Data to train AI models or for any purpose unrelated to the Service.

You confirm that you have the right to connect and upload Company Data, including personal data of your employees and clients, and that you have informed them as the law requires. Calls and meetings are recorded only when you turn recording on; you are responsible for telling participants and getting their consent where the law requires it. How we handle personal data is described in the Privacy Policy.

Keep your own copies of data that matter to you. We protect data with reasonable measures but are not liable for loss caused by events beyond our reasonable control.

10. Acceptable use

You must not use the Service to:

store or send content that is unlawful, harmful, threatening, defamatory or infringes the rights of others;
record calls or meetings without the notice and consent the law requires;
use the face or voice of a real person in generated content without that person's written consent;
send spam or misleading messages, or call people who have asked not to be contacted;
share accounts, resell or sublicense the Service, or offer its AI Output as a competing product;
reverse-engineer the Service, access it with bots or scrapers without our written permission, or interfere with its security or performance.

We may suspend or close accounts that break these rules without prior notice and without refund.

11. Intellectual property

The Service, including its software, design, prompts, documentation and brand, belongs to Apexline; these Terms do not transfer ownership of any of it to you. You may use AI Output freely in your business.

12. Availability

We aim for 99.5% availability each month, excluding scheduled maintenance, which we try to announce 24 hours in advance. We do not guarantee uninterrupted operation. The target does not cover features marked beta or preview, outages of third-party providers (hosting, AI, payments, connected services), your equipment or internet connection, or force majeure.

13. Liability

The Service is provided "as is" and "as available". We do not guarantee any business result and give no warranty that AI Output is accurate, complete or fit for your purpose.

To the maximum extent permitted by law, our total liability for all claims related to the Service is limited to the amount you paid us in the 12 months before the claim. We are not liable for indirect or consequential losses, including lost profit, revenue, data, business opportunities or goodwill. Nothing in these Terms limits liability that cannot be limited under Ukrainian law.

Neither party is liable for failing to perform because of force majeure, including war, martial law, hostilities, power or communication outages, or acts of public authorities.

14. Suspension and termination

We may suspend or terminate access if you break these Terms, if a payment is not settled within the grace period, or if the law requires it.

You may stop using the Service and close your company account at any time in the app or by writing to info@apexline.win. After the subscription ends or the account is closed, we keep Company Data for 90 days so it can be restored, then delete it permanently.

15. Changes to these Terms

We may update these Terms. We will tell you about material changes by email or in the app at least 30 days before they take effect. If you keep using the Service after that date, you accept the updated Terms; if you do not agree, cancel before then. The current version is always on this page.

16. Governing law and disputes

These Terms are governed by the laws of Ukraine. We will try to settle any dispute by negotiation: send your claim to info@apexline.win and we will reply within 30 days. If the dispute is not settled, it will be resolved by the courts of Kyiv, Ukraine.

These Terms are published in English, Ukrainian, Russian and Spanish, and all versions have the same content. If the versions differ, the Ukrainian version prevails for customers in Ukraine and the English version for all other customers.

17. Contacts and requisites

Entity: ФОП Авдєєв Максим Олексійович (Individual Entrepreneur Avdieiev Maksym Oleksiyovych)
Tax ID (РНОКПП): 3553509492
Address: Kyiv, Kombinatna 25a, Ukraine
Email: info@apexline.win
Website: apexline.win
App: app.apexline.win